The Canadian Rocky Mountain Ranch is a unique project created to produce alternative, diversified meat as well as to provide consistent, high quality game for the Canadian Rocky Mountain resorts and its restaurants.
The ranch is owned by Pat and Connie O’Connor who also own the Canadian Rocky Mountain Resorts including Deer Lake Lodge in Lake Louise and Emerald Lake Lodge near Field, B.C. as well as several restaurants in Calgary such as The Ranche Restaurant.
Stretched across 750 rolling acres, the Canadian Rocky Mountain Ranch is home to about 250 bison and 250 elk. At Canadian Rocky Mountain Ranch acre upon acre of land is available for the herds to graze as all of the animals are raised naturally with no hormones and antibiotics.
“The highest possible quality is fundamental,” said Dr. Terry Church, head operator of Canadian Rocky Mountain Ranch. “We ensure good quality in and good quality out.”
The ranch has taken a new approach with its processed products that complements the wholesome way its meat is raised. New this season are the ranch’s natural choice products such as hotdogs and smokies made without gluten or MSG and only natural nitrate.
But you don’t have to dine at one of the restaurants or retreat to one of the lodges to try some of the ranch’s product. You can buy directly from the ranch, at the Millarville Farmers’ Market, and they will deliver to several Calgary locations. In addition, some Okotoks restaurants use meat from Canadian Rocky Mountain Ranch.
The Millarville Market accounts for about 60 per cent of the ranch’s direct sales. The biggest sellers at Millarville are bison hotdogs, smokies, burgers, ground meat and breakfast sausage.
The core customers are those looking for healthy alternatives for meat.
“We see a lot of the 25-35 year old women, they roll onto the ranch in an SUV with a couple kid seats and they’re looking for healthy choices for their families,” Church said. “They’re a great repeat customer.”
For more information on the Canadian Rocky Mountain Ranch see www.crmr.com/ranch
Ranch store hours are Tuesday to Saturday from 9 a.m. to 3 p.m.